Ep. 87 | Why Guest Posting Still Works (and How to Use It to Grow Your Platform) with Grace Thomas

What if one of the most effective ways to grow your audience as a writer is something you’ve probably overlooked—or maybe even dismissed as outdated?Before social media took over everything, writers built their platforms by showing up on other people’s platforms, guest posting and contributing. 

And guess what. That strategy? It still works!

Grace Thomas is a writer and podcaster who has written for dozens of major publications and Substacks—and this has helped grow her robust email list and her reach–outside of social media. Today, we’re talking about how guest posting actually works in 2026, how to pitch your writing, where to find opportunities, and how to turn someone else’s platform into real, lasting growth for your own. Listen in!

Tune in to Hear:

  • How guest posting still works in 2026—and why it’s one of the most overlooked growth strategies for writers
  • Why writing for other platforms can sharpen your voice faster than publishing on your own
  • The differences between guest posting on traditional publications vs. Substack newsletters
  • How to find guest posting opportunities—even without a big network or social media presence
  • How to turn guest posts into real audience growth using landing pages, bios, and lead magnets

More About Grace:

Grace Thomas is a Christ-follower, wife, and mother in sunny California. Her writing/podcast explores the intersection of faith & motherhood. You can find her writing freebie & more here!

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