EP. 86 | Writing and Publishing a Children’s Book Without Social Media w/Laura Wifler

Today, we are thrilled to speak with best-selling, award-winning author, poet, educator, and founder of The KidLit Lab, Laura Wifler, where we dive into all things children’s books. Listen in as we discuss what it looks like to write for one audience while marketing to another, and whether or not it’s possible to market a children’s book without social media.
Tune in to Hear:
- The first thing agents check before reading your query letter
- Why children’s book authors are in a uniquely powerful marketing position
- The three questions Laura asks to discern whether an opportunity is worth pursuing
- The honest truth about what separates writers who get published from those who don’t
- The single piece of advice that changed how Laura thinks about numbers, results, and what faithfulness as a writer actually looks like
More About Laura:
Laura Wifler is a poet, writer, and bestselling, award-winning author. She is also the founder of The KidLit Lab, which teaches aspiring authors how to write and publish a children’s book from beginning to end. You can learn more about her author coaching and writing resources at TheKidLitLab.com or find all her work at LauraWifler.com.
Links from the Show:
- To read the blog post inspired by this episode, check out Marketing Children’s Books Without Social Media
- To learn more about Laura and her incredible books, visit her website at LauraWifler.com and connect with her on Substack.
- Want to write a children’s book? Want Laura to help? Check out The Kid Lit Lab and her Manuscript Masterclass
- Find Social Sanity in an Insta World (the collaborative book Laura contributed to) on our Recommended Resources page
- And please check out Laura’s upcoming poetry book, This Side of The Sky* (releasing September 2026)
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- Take Our Quiz! Is It Time For You to Break Up With Social Media?
- Download our free PDF of 27 *REAL* Ways to Grow Your Audience without Social Media
- Learn more about Writing Off Social at writingoffsocial.com or email us at hello@writingoffsocial.com
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